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THE INGREDIENT SHELF

What is in it,
and what that means.

Ingredients grouped by what they do for skin, with who should be careful and the sources behind every claim.

9 INGREDIENTS

Actives

Ingredients added to do something specific for skin, such as evening out tone, smoothing texture or calming breakouts.

WHAT’S INSIDE

  • AHAs

    Glycolic acid, Mandelic acid

  • BHAs

    Salicylic acid

  • Ascorbic acid family

    Vitamin C

  • Nicotinamides

    Niacinamide

  • Hydroquinone and arbutins

    Alpha arbutin

6 INGREDIENTS

Hydrators and barrier

Ingredients that hold water in skin and support its outer layer.

WHAT’S INSIDE

  • Humectants

    Hyaluronic acid, Glycerin

  • Barrier lipids

    Ceramides

  • Hydrating exfoliants

    Lactic acid, Urea

4 INGREDIENTS

Botanicals and extracts

Plant extracts, juices and isolates, from aloe to green tea to oatmeal, and what the evidence says about them.

WHAT’S INSIDE

  • Leaf extracts and gels

    Aloe vera, Green tea extract

  • Grain extracts

    Colloidal oatmeal

7 INGREDIENTS

Sun protection

Filters and minerals that protect skin from the sun.

WHAT’S INSIDE

  • Mineral filters

    Zinc oxide, Titanium dioxide

  • Chemical filters

    Avobenzone, Homosalate

3 INGREDIENTS

Peptides and boosters

Signalling and repair ingredients, from peptides to panthenol, added with firmness and calm in mind.

WHAT’S INSIDE

  • Plant compounds

    Bakuchiol

  • Small-molecule actives

    Allantoin, Panthenol

6 INGREDIENTS

Label worries

The names people look up halfway down a label, and what the research says about them.

WHAT’S INSIDE

  • Preservatives

    Parabens, Methylisothiazolinone

  • Surfactants

    Sodium lauryl sulfate

  • Fragrance

    Fragrance

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